Freight Lead

Definition Lead

Lead is used in sales as a potential sales contact, an individual or organization that expresses an interest in your company goods or services. 

Freight Use

Sales Lead, Freight Lead or simply Lead is used the same as in other markets-sectors.

Leads are typically obtained through the referral of an existing customer, or through a direct response to advertising or publicity.

Forwarder Directory is a sample of a Lead Generation tool.

In our Freight Directory, we use the term LEAD as new quote inquiry contact we provide to all our members.